Identity Theft Protection Reviews and Comparison of LifeLock, Identity Guard and TrustedID

LifeLock News and Reports on LifeLock’s Services

Keep up to date on all the news regarding LifeLock, the market leader in identity theft protection. You may also be interested in our LifeLock reviews and our LifeLock Command Center review.

LifeLock Partners with AAA Tidewater Virginia

November 12, 2008

Lifelock continues to use its market leading identity protection services to partner with AAA memberships. Yesterday they announced a partnership with AAA Tidewater Virginia bringing their total AAA partnerships to over one dozen. AAA members can now enroll in the LifeLock service at a discounted rate from LifeLocks regular price of $110 per year or [...]

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LifeLock Wins International Business Award

September 25, 2008

LifeLock won The International Business Award, called the Stevie Awards for best radio campaign of 2008. They were also a finalist for six other categories including: Best New Company, Best Overall Company, Best New Product, Best Print Ad (magazine and newspaper) and Best TV Ad. Companies compete for the Stevie Award from all over the [...]

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NameSafe Files Lawsuit Against LifeLock

June 27, 2008

NameSafe, an identity protection company headquartered in Nashville Tennessee, filed suit on Wednesday in Tennessee against their competitor LifeLock. The suit alleges various violations of Trademark Laws and the Tennessee Consumer Protection Act. At issue is the allegation that LifeLock bid on the keyword ‘namesafe’ in major search engines and according to David Ridings, founder [...]

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LifeLock CEO Todd Davis Answers the Bell

May 29, 2008

Todd Davis, CEO of LifeLock, has come out swinging in the last week or so responding to and refuting allegations that have been made against his identity theft company and his own identity. Plagued by recent bad publicity, due to a class action lawsuit that caught the media’s attention, Lifelock decided it was time to [...]

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LifeLock Adds Google CFO to Board

May 17, 2008

LifeLock continues to strengthen its market position. LifeLock announced this week that George Reyes, Senior Vice President and Chief Financial Officer (CFO) of Google has joined their Board of Directors. Reyes will be a welcome addition to LifeLock’s existing six-person board assisting in the strategic growth of this industry leader. George Reyes brings a wealth [...]

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LifeLock Launches New Identity Theft Protection Services

April 28, 2008

LifeLock is adding two new identity theft protection services to their already strong lineup. The first is called eRecon and it is a high tech program that regularly scours the internet looking for compromised private records of LifeLock customers. During eRecons patrols of the internet it will be looking for information such as social security [...]

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LifeLock Strikes Back Against Identity Theft

March 11, 2008

LifeLock’s grassroots campaign, Strike Back – Defeat Identity Theft Now, came to an end in Washington, D.C. on March 6, 2008 with the handing over of a petition that was collected along the tour and at their website www.LifeLock.com. The campaign and petition was designed to bring awareness to the crime of identity theft and [...]

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LifeLock Headlines Identity Theft News in February

March 4, 2008

Lifelock continued to make headlines with both good and not so good news. In an effort to raise awareness on identity theft, Lifelock launched a grassroots marketing campaign titled “Strike Back – Defeat Identity Theft Now”. The campaign trail, which features LifeLock CEO Todd Davis, started February 24 in Miami, Florida and continues with stops [...]

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LifeLock Identity Theft Protection Offered by Avue to Federal Agency Employees

February 14, 2008

LifeLock and Avue Technologies held a press conference yesterday to announce a joint venture that could provide identity theft protection to a couple hundred thousand federal employees. Avue will purchase identity theft protection from LifeLock.com for all eligible full-time federal employees who wish to enroll. To be eligible the employee must work for a federal [...]

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LifeLock Secures $25 Million in Funding

January 26, 2008

LifeLock just hit another home run receiving $25 million in funding from prestigious firm Goldman Sachs Group Inc. With a rapidly growing customer base and great financial backing LifeLock is poised to continue their domination of the credit fraud and identity theft protection market. Unlike their main competitors LoudSiren and Trusted Id who have advertised [...]

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