LifeLock is adding two new identity theft protection services to their already strong lineup. The first is called eRecon and it is a high tech program that regularly scours the internet looking for compromised private records of LifeLock customers. During eRecons patrols of the internet it will be looking for information such as social security numbers, credit card numbers, driver’s license numbers and email addresses of LifeLock members to stop this personal information from being illegally sold or traded online. As we have informed you previously there are many illegal markets online where this information is routinely sold and by routinely we mean this information is sold every minute of every day. The MSNBC Dateline video highlights this and shows how easily a credit card number can be bought and how quickly it can be compromised. ERecon is not going to stop all attacks on members identities but it will reduce the number of attacks, provide a trace of the compromised information for concerned parties such as yourself or law enforcement, and furthermore it will alert you if identity thieves are buying and selling you private records. This is a very important addition for LifeLock because a fraud alert and total service guarantee only protects you financially and a drivers license for example may be sold for the purpose of obtaining fake identification and impersonating you upon arrest. Criminals, especially wanted criminals, often carry the ID of a “clean person” so that they don’t take the fall for their own illegal activities. Though this is not nearly as common as financial identity theft it is becoming more common in the criminal underground every year and it is in our opinion only a matter of time before a criminal decides to take the extra step and go from using you and your good name as arrest protection to stealing your identity with the purpose of accessing your money and destroying your credit. Anything that can prevent your personal information from getting in to the wrong hands is obviously a good thing and eRecon will do this more efficiently and accurately than we could ever do ourselves.

The second addition to LifeLock’s identity protection service is called TrueAddress. TrueAddress searches to see if members have had a change of address form filed with the United States Postal Service and alerts them if there has been any changes. This is also a very important tool to combat identity theft. It is well known that identity thieves often file a change of address with the Post Office so that they can obtain information they need on their soon to be victims. The smart ones only do this for a few days to not draw any suspicion and then resume service back to your residence. TrueAddress would inform you of this change alerting you to the potential attack. This service is especially valuable to those who travel for long periods of time and would otherwise be unaware that their mail had been diverted.

The addition of TrueAddress and eRecon has really strengthened LifeLock’s offer and once again sets them apart from their competition. Others, such as TrustedID, have offered services similar to eRecon but TrueAddress is a unique service that is found only at LifeLock. Identity theft has taken a huge bite out of the American economy and out of millions of Americans personal lives. It is about time that we have started to take a few bites out of identity theft. LifeLock has led the charge in the identity theft protection industry from the beginning and they continue to live up to their reputation as the market leader. We hope that the LoudSiren Debix team and other identity protection companies will follow suit but for now we believe that LifeLock has the edge on all of them. For those people who are still sitting on the fence wondering if they should protect themselves with an identity protection service we think the choice has become clear. The best part is that Life Lock had added these services at no additional cost. If you use our LifeLock promotion code you will pay only $99 per year for an adult ($22.50 per child) and this rate is guaranteed every year you remain a member. That’s a 10% savings every year plus you will get your first 30 days free. This is the best LifeLock discount available. So what are you waiting for, learn more about LifeLock’s identity protection service now.

This entry was posted on Monday, April 28th, 2008 at 12:56 pm and is filed under Identity Theft Protection, LifeLock. You can follow any responses to this entry through the RSS 2.0 feed. Responses are currently closed, but you can trackback from your own site.